Think Next

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Hey Alexa, what does my brand sound like?

This year’s CES, the world’s largest consumer electronics show where next-generation innovations are presented, concluded last week. In case you’re wondering why a marketer like me is talking about a technology conference, there’s a huge tide...

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It might be time to snap at Snapchat

    Off late there has been an immense amount of speculation about the long-term viability of the company’s strategy. Two elements of it have caught my attention: Snap’s statement that it is a...

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Discovering Mumbai Post Midnight

Mumbai is a city never sleeps. Bars, restaurants and public places are full of life even post midnight. So where should you head to get a slice of Mumbai’s exotic night life? On weekends,...