Ideas to keep you ahead of the curve
In april the Big Blue announced that it would be investing an additional $100 million into a recently formed marketing consulting division IBM Interactive Experiences. The division brings together IBM’s digital marketing and related businesses such as data analytics and design under one umbrella, all of which are aimed at helping companies target and market to customers more effectively.
Tags: analytics, Apple, cisco, cloud, IBM, madman, Marketing, mathman, mobile marketing, social, Starbucks, Technology, Tweet a coffee, Twitter
